3 unusual beauty trends set to be big in 2022

3 unusual beauty trends set to be big in 2022

3 unusual beauty trends set to be big in 2022

According to the latest beauty roundups key trends in 2022 are going to surprise everybody with such innovations as gender-inclusive makeup, fermented and waterless beauty products.

  • Fermented ingredients were introduced by the Korean and Japanese markets as a miraculous remedy, which can enhance skin absorption of active components and even boost antioxidant levels. Undoubtedly these products are going to expand into skin care industry later in 2022.
  • Everist Inc., one of the zero waste companies, presented its waterless hair products in the beginning of 2021, and now it seems to be the future for shampoo and conditioner formula. These cream-paste products contain only green ingredients, among which are different oils and coconut-derived cleansers, and their formulas are activated with water when you take a shower.
  • Gender-conforming beauty labels give way to gender-inclusive products, such as lipstick and eyeshadow, which are suitable for everybody. This trend is supported by such well-known brands as TooD Beauty, We Are Fluid and Malin+Goetz and is predicted to expand this year.
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